Farewell to a life in car design

Oliver Winterbottom, with his 1966 Concorso Grifo d’Oro Bertone award-winning model.
(Courtesy Malcolm Griffiths/Classic & Sports Car)

It with much sadness that we announce that Veloce author, automotive designer, and dear friend of Veloce Publishing, Oliver Winterbottom, passed away on Friday 6th October, aged 76.

Oliver spent his entire career designing cars, and a short period designing boats. Beginning his working life as an engineering apprentice at Jaguar Cars, he later spent five years there as a staff designer. 

Model and drawings on display in
Turin for the Bertone competition in 1966.

In 1971, Oliver joined Lotus Cars as Design Manager, where he was responsible for styling, body engineering, and aerodynamics. His designs have come to symbolise an entire era of auto design, defined by the classic 'wedge' shape styling. In 1975, he transferred from Lotus to Colin Chapman’s luxury boat company.

A short period of self employment, and the start of the TVR Tasmin range of sports cars, saw him joining the company through to the launch of the Tasmin Convertible and 2 +2. In 1980 he returned to Lotus to lead the joint Lotus/Toyota sports car project, completing a running prototype vehicle.

Oliver, with the JCL Mamba, a design
he created in 1976.

After a stint working in the US as Project Manager for General Motors, he returned to the UK and rejoined Lotus, holding a number of senior management positions in engineering and vehicle safety. He resigned in 1998 to set up a consultancy, where he worked until his retirement in 2009. 

Oliver always maintained a 'hands-on' approach throughout his career, both to the design and to the development of a wide range of products. Besides vehicle design, he had interests in architectural design, boats, and civil engineering. He loved Italian coachwork from the 1950’s to the present, regretting the decline of the traditional design houses. 

Colin Spooner, Roger Putnam, Mike Kimberley, Colin Chapman
and Oliver Winterbottom inspect a full-size coupé model.

Oliver's work took him all over the world – France, Germany, Italy, The Netherlands, Austria, Finland, Sweden, USA, Canada, Mexico, China, Japan, South Korea, Malaysia, Brazil and Russia. He always enjoyed travel, and took an interest in the history and geography of the regions he visited, to get a better understanding of the places and the people there.

Since our first meeting Oliver in 2016, for preliminary work on A Life in Car Design, Oliver has been a warm friend to all at Veloce. Instrumental in helping publicise and promote his book, many of Oliver’s efforts in this area are recounted in a series of posts on the Veloce blog, called Oliver Winterbottom’s Diaries. Recounting his travels to shows and auto events across the UK and beyond, his diary included everything from funny stories and anecdotes, to meetings with friends, old and new, and commentary on many current events, technologies, and happenings that came to his broad attention.

Oliver gave frequent talks, and was a regular at car shows up and down the country.
Here Oliver is interview for local radio at the Hinckley Classic Show, 2018. 

Oliver gained genuine pleasure from meeting and chatting with anyone interested in cars, design, boats, and much more besides, whether they be industry insider, or a private individual, and his passion for such things never dwindled, as is evident from his blog diaries. He was particularly keen on passing on his knowledge and an enthusiasm for creative work to younger generations, and often gave talks and presentations for car clubs and organisations. You can hear Oliver discussing his thoughts on this, and more, in our 2017 interview, below.

Whether retelling his experiences from his decades in the auto industry, to hearing his funny stories – and, of course, his recommendations for good Inns and Pubs to eat and drink around the country (and where to avoid) – Oliver was always a engaging, always entertaining, and always a gentleman; he will be sorely missed by all at Veloce Publishing.

We would like to extend our condolences to Oliver’s family.

Oliver Winterbottom
1944–2020

Oliver Winterbottom – August Bulletin

BOOK BULLETIN AUGUST 2019

2 August  I agree to give Club Lotus Avon a talk on 7 April 2020. Now I have to work on
the subject, as this will be my third or fourth evening with them. “People Wot I Knew” is the theme I am researching, including Sir William Lyons of Jaguar and Colin Chapman of Lotus.

5 August  A copy of Lotus reMarque, the magazine for the Lotus Ltd Club in the USA, arrives through my letterbox. Kindly sent by William Taylor (Coterie Press) it features a superb article by Tom Smith, the owner of the Lotus M90 / X100 prototype. It describes the restoration of this unique vehicle and generously mentions my book. I particularly liked the comments on the exterior mirrors which are totally realistic, although made of wood, as we could not tool up for just one car! Supported by lavish photographs, Tom has done it and me proud - thank you Tom.

The opening page of the reMarque article.

6 August  Amazon UK appear to have sold two more books recently. Every one counts!

7 August  This is the big day! I leave Wymondham to drive to Kent, to see the JCL Mamba boat I designed in 1976. This visit was postponed from 31 July and I reached the meeting place, a few minutes early, for our 11:30 rendezvous. Once parked by the railway station, I managed to fail to download my text messages, so, as there was no Kevin off the train, I called him. He was so apologetic. Upon reaching Victoria Station in London to travel to meet me, a fire at the station had closed it. He was so apologetic but it was outside his control. I returned to Norfolk in time for a late lunch. We will try and arrange attempt Number 3.

8 August  We arrange a new date to go and see the Mamba boat I designed in 1976. Third time lucky, hopefully, on 22 August!

9 August  I am absolutely amazed to read that the Assistant Chief Constable of Lincolnshire Police collided with an oncoming car because she had strayed to the wrong side of the road when trying to find the Bluetooth telephone control in her car. Hardly hands-free, then. She was awarded £1,460 in fines and costs, and had seven points added to her licence. When will people understand that mobile phones are not compatible with driving. Why not telephone BEFORE driving off? Yes, I know I am old fashioned!

13 August  Following my supplying details of the talk I will give to the Bourne Motor Racing Club, I now have the overnight accommodation reserved at the Angel. Bourne, Lincolnshire has family connections through my mother's family and was the home of a distant cousin, Raymond Mays, who was behind the ERA and BRM racing cars. The talk is to be presented on Thursday 10 October.

15 August  Amazon UK appear to have run out of stock with more due in 3 or 4 days. That's good news for me.

17 August  I visit Malcolm Ricketts' race workshop open day annual charity barbecue at Wheathampstead in Hertfordshire. Malcolm has been a long time racing driver of Lotus cars. After a good drive down from Norfolk, I arrive at 11:30. There are a large number of interesting cars, with at least eight 1970s Lotus Elite type. Malcolm was very complimentary on my designs and was tireless  in organising the event. A superbly restored Lotus 38 race car dominated the cars on show, and after lunch was started up after Malcolm had received the OK from the local residents.

The Lotus 38 was the first rear-engined car to win the Indianapolis 500, in 1965, driven by Jim Clark. It was run by Lotus at Indianapolis from 1965 to 1967; a total of 8 were built, most for use by Lotus, but several were sold for use by other drivers. I met a number of people including Mike Hamlin, onetime pilot of the Lotus aircraft, Richard Woollaston, champion of the Lotus Elite, and various other interesting people. There was just about every Lotus road car-type represented and all done as
a sociable event. Hopefully the tickets raised plenty of charity money from this delightful event.

 General view of the Malcolm Ricketts' event, there were many more Lotus of all types around the venue.

22 August  I drive down to Kent to be reunited with a project I last saw in January 1977. The JCL Mamba was a design I did in 1976. I had never seen a production boat, as I left the company after the prototype was built. I'd been contacted by Kevin, the current owner, on 27 June and this visit is the third attempt to meet up, following various postponements. The vessel has been neglected for about 15 years but in general looks better than one would have expected. Kevin and I discussed what he would like to do and I hope I gave him some tips on what could, or could not, be technically feasible. This design was about half the weight of similar sized boats, achieved by utilising the furniture and bulkheads as a unitary structure. The two diesel engines are totally corroded and the cost of restoring them is prohibitive.

Myself with the Mamba!

We discussed various opportunities to get her back in the water and I am currently thinking these through! We repaired to good local pub and had a pleasant lunch before I volunteered to join the massive queue for the privilege of using the Dartford River Crossing and the return home. Interestingly, Kevin has yet to buy my book – but plans to do so immediately!

 Mamba needs a bit of a clean after 15 years of neglect.

25 August  A friend brings a copy of my book to the pub. Expecting a signature request I find its a Norfolk Library copy. I am very grateful the library holds a copy. We discussed various aspects of my story in it.

26 August  I am driving on the B1108 Norwich to Watton Road and when I reach Kimberley I find the railway crossing gates closed. Very slowly, the huge steam locomotive Union of South Africa crosses hauling a Mid Norfolk Railway train. One of six surviving Gresley A4 engines built in 1937; I was amazed and excited by this huge piece of superb engineering.

27 August  I am delighted that Club Lotus and the Lotus Elite/Eclat/Excel Clubs post information on the Hinckley Classic Car Show, on 15 September, to their websites. It is possibly the biggest town centre show in the country. I will attend and have copies of my book available.

Oliver Winterbottom – July News Bulletin

3 July I receive a somewhat belated message, regarding my talk on 1 May:

“Hello, Oliver,
Gosh, how long ago was Tatenhill? Whenever it was, a big ‘thank you’ for letting me know! A great evening and, as they say, “a good time was had by all”. Everyone on ‘my’ table thoroughly enjoyed the talk. All were envious of such a career, and all thought the speaker to be MOST entertaining.
I think it a mark of the success of the event that the question and answer session –so often the graveyard of a talk– was animated, free-ranging and could have continued well into the late evening.”

Tatenhill was 1 May but no worry, it was great to get positive feed back on the evening. One does these talks but has no idea how they come across, so many thanks Mike Wheildon.

4 July It’s 10:00 am and the postman brings me a delivery, which is Matthew Vale’s superb new book Lotus Europa. He has graciously presented it to me as thanks for co-operation when he researched it. Published by Veloce it will be available from 12 July. It is a beautifully produced, comprehensive work, on a car which has happy memories for me.

Today I have also received a copy of the photograph of myself with the Lotus Elite mentioned on 12 June, concerning the modified bumpers with fog lights. Sadly, it has not brought any memory of this car back to me. Many thanks Jane of Club Lotus for sending this to me.

Myself with the Lotus Elite in June 2004 at Brightwell Baldwin

5 July Following a blanket email to Club Lotus Cambridge, I receive a prompt reply from Alaska! It’s been a long time since I was there. I suggested that I am happy to give the club a talk whenever / wherever it suits them. I will await their next move.




5 July I happily hear that the motoring journal we had complained to, have apologised, taken action and will publish a redeeming piece shortly.

6 July I hear the Mamba boat (below) is due to get a big clean up after so many years of neglect. Good news!

7 July I am delighted to find that Matthew Vale has shown my book as a good source of history for the Lotus Europa in his book Lotus Europa. Thank you, Matthew. Two pages further on, and Veloce give my book a full page advertisement – thank you, Veloce!

8 July Amazon UK have four books in stock, and as they had eight on 31 May, I can assume (hope) they have sold four since then. Delighted to receive another 5 star review (from Doug Mellor, many thanks). I see their selling price has dropped to £24.37.

11 July A date is set to visit the JCL Mamba motor yacht; Wednesday 31 July. Final details are still being decided but this is a landmark event, for me.

12 July I am contacted asking if the James Martin who had good words about my book was the TV chef and car enthusiast. After some research, I find it is not. However the positive review given by someone with the same name is still greatly valued – thank you James.

13 July Richard Woollaston contacts me and other Lotus Cars team members from the 1970s, suggesting we attend Malcolm Ricketts' Workshop Open Day. I respond that we could support this charity event, with some Lotus Elites on display to help celebrate its 45th year. I am happy to participate and do a question & answer session if required.

16 July The Lotus Elija is shown. Fantastic!

16 - 17 July Attend some of the tyre testing for the British Touring Cars at Snetterton race circuit. The whole facility is sparkling fresh, every blade of grass everywhere is trimmed and cut, a credit to the owners and Norfolk.

The immaculate race circuit at Snetterton

19 July I read in the press that 27% of the 787 car occupants who died in crashes on Britain’s roads in 2017, were not wearing a seat belt. I am truly saddened that so many people could ignore all the efforts of the people who have worked so hard, to reduce death and injury in the transport industries.

20 July I receive a copy of the new Lotus employee magazine, which has a feature on me on the back page. It concerned my views on Colin Chapman’s philosophies, and kindly mentions my book. “I retired in 2009 and recently put together a talk entitled Lotus DNA – Views on Colin Chapman’s Philosophies, to promote my book A Life in Car Design; Jaguar, Lotus, TVR (Veloce).”

The magazine is superbly produced by Foxtrot Papa in London and gave me a tremendous feeling for a very positive future of the company under Geely ownership.

25 July Club Lotus News (July 2019) arrives and carries my story, 3 Days in May, about my talk to PJS Sports Cars and the Donington Historic race meeting. I seem to appear briefly in a number of other articles, which is most flattering!

26 July I visit the Silverstone Classic with my sister, in her Mini. When I was working at Jaguar in the late 1960s, Sir William Lyons used to ask for ideas he could present to the B L management. I drew a design which became the Mini Clubman. The final design was done by British Leyland stylist Roy Haynes.

I also submitted a coupe built on the longer wheelbase Mini Van, which never happened.


I visited the Club Lotus display area, and admired the gold Lotus Elite which was brought by Peter Russell from Cambridge. Sadly, I did not find the man himself, as I had been in contact with people from Club Lotus Cambridge regarding a possible talk to the club.

I also spent some time with the Jim Clark Lotus Evora, for which I have a raffle ticket. It was very fitting that the fund raising for the Museum to him in Duns, Scotland, should be alongside the Club Lotus site.

Some of the Club Lotus gathering on the Friday of the Silverstone Classic

31 July There was going to be a significant event on this day reuniting me with a long past project. However it has had to be postponed for a week, so you will have to wait until next month for details.

Oliver Winterbottom Monthly Bulletin - April 2019

1 April I write up description of the contents of my book for the Amazon Author Central Team in the USA. It explains the 'inside the business' nature of the story, and the changes from design with pencil and paper to design with computer.

2 April Tom Smith, who owns the Lotus M90 / X100 prototype in Texas, has requested permission to write an article for the USA Lotus Ltd Club magazine. I am happy to permit it! It may assist the publicity for the book.

3 April I send a copy of my book contents description for Amazon USA to Paul Shipley. He says he will use it in the next advertising for the May 1st event near Burton-upon-Trent.

4 April I complete the presentation for the PJS Sports evening on May 1st.

8 April I finally manage to access the PJS Sports Cars website. It doesn’t like Apple computers! The event is as shown below:

PJS Sports Cars Presents - An Evening with Oliver Winterbottom

A talk, questions and answers session and book signing by Lotus, Jaguar and TVR designer Oliver Winterbottom.

Ticket price (£10) includes tea, coffee and sandwiches. 

Ticket profits go to the Midlands Air Ambulance.

Book available on the night at £37.50 or in advance at £35.00 (see ticket options)

1 May, 19:00 – 22:00

Tatenhill Village Hall, Main St, Tatenhill, Burton-on-Trent DE13 9SD, UK

9 April Receive a message from Richard Woollaston, who is organising the Lotus Elite/Eclat/Excel Club display at the Donington Historic race meeting, to say the organisers are arranging for me to drive to the display. I plan to attend on Friday 3 May. In return, I agree to be interviewed by the commentator which could help publicise the book. 

Lotus Excel website states: Update – Oliver Winterbottom will be joining us at Donington on Friday 3 May, so a good opportunity to meet him and talk about the cars if you haven't done so already!

It looks like he'll also be giving an interview at the event.

Cheers, Richard.

                45 years since the launch of the Lotus Elite

10 April I circulate comments on an Autocar Opinion article, criticising the low profile tyres and dreadful ride of many current cars. My talk on The Lotus DNA had 2 slides explaining the traditional Lotus approach which gave a suburb ride as well as premier handling.

I am asked if I would give a talk to Club Lotus Cambridge which I would be happy to do. I sent my “no go” diary dates and await their response.

11 April  I get a message to say that Venisse Thibault is no longer involved with Club Lotus France. He allowed an English Lotus Excel to park on the club display at Dijon Prenois historic races. I signed a copy of my book for him two years ago. I am attempting to find a new contact. I succeed! Serge Audigier to be contacted by Tony Poll who would like to park his Excel with them.

13 April Arrive at Silverstone for the VSCC Historic races and have to talk my way into parking inside the circuit. I meet up with Paddins Dowling who runs the 1935 ERA R10B (ERA racing cars were created by my cousin, Raymond Mays.) Paddins lives in the USA but keeps the car in Britain. He kindly purchased a book, which I happily signed. He said he planned to read it on the flight home.

15 April I travel up to Yorkshire to visit a recently widowed friend. I was delighted to sign her copy of my book.

18 April I am contacted by Lotus Cars' PR Dept asking if I would be prepared to be interviewed for their new in-house magazine for their staff. Cleverly titled Us Lot (I am sure you can work that out) I am delighted to co-operate. I await a suitable diary date.

Diary date is in; just two hours later! A telephone interview with George Chapman, a London journalist. He will write up on the back page. I discuss my talk, entitled Lotus DNA: Some Views on Colin Chapman’s Philosophies. George was most interested in the comment that Colin was more interested in design efficiency than weight. He did however once utter “simplicate*, and add lightness.” I had wondered what simplicate meant for many years, so had looked it up. It was first used by W. S. Stout, an American who designed a car and an aircraft.
*Simplicate: to make something simpler through a process that initially seems daunting or complicated.

20 April A 1:43 scale model Lotus Elite arrives in the mail from Grand Prix Models. It joins my collection of cars that I had a hand in. Looks nice alongside a TVR Tasmin Coupe – although I say it myself. A nice Easter present.

The model Lotus Elite

23 April An old friend, John Ashley, joins me for a trip to Lincolnshire. We visit the superb Newark Air Museum and whilst there, fall into conversation with a volunteer guide. He has a Clan Crusader, a sports car built by ex-Lotus engineers in the early 1970s. I mention my book to him at least three times!

24 April I arrive at the Blyton Park track for the annual BRM Association Track Day. This brings together BRM and associated racing cars for demonstrations on the track. There is no racing but some of the most exciting cars can be seen.

I was keeping an eye out for Dick Salmon, who is another Veloce published author, ex-BRM V16 mechanic, ex-Lotus Quality Manager in the early 1970s a former customer of the Wicklewood Cherry Tree! His superb book, BRM A Mechanics Tale, is still selling, now as a reprint. 

Dick Salmon and a wonderful BRM V16 which he worked upon

Another pleasant meeting was with Malcolm Kenwood of the Bourne Motor Racing Club. We had a brief chat about my forthcoming talk to the club on the 10 October.

Howden Ganley, who drove the BRM P180 competitively in the early 1970s was present and I was delighted to talk to him at the event. His book, The Road to Monaco: My Life in Motor Racing, was on display at the BRM Association kiosk, alongside mine. I suggested that if he bought mine, I would buy his! He declined, as his book was actually a donated raffle prize. I bought a few tickets and asked Dick Salmon, who was to draw the winner, how much a bribe would cost... It proved unnecessary as I won a prize anyway, yes, it was Howden Ganley’s book – and it's signed! Despite the generous offer to display my book, none were sold.

26 April Tom Smith, current owner of the prototype Lotus M90/X100 in Texas, sends me his final copy of an article he has written for the Lotus Ltd. Club in the USA. It traces the restoration of the car which is now as good as new. The story will appear in the club magazine Remarque. He has kindly mentioned: “Oliver told many interesting stories about the X100’s development and his dealings with Chapman, most of which he later documented in his book, A Life in Car Design (A good read for any Lotus aficionado, by the way.)” Many thanks, Tom.

My copy of Club Lotus News magazine arrives. Inside it is my letter, concerning the aerodynamic stability of the 1974 Lotus Elite. The final sentence: “For more information, may I recommend my book, A Life in Car Design, which attempts to describe the birth of the Lotus Elite as I remember it.” 

I am delighted that my car pass for the Donington Historic races for Friday 3 May has arrived. I am due to meet up with the Lotus Elite/Eclat/Excel Club and possibly give a public interview.

30 April All packed and ready to leave for the Midlands. PJS Sports Cars evening talk tomorrow and Donington Historic race meeting and interview on Friday 3 May.