The Oliver Winterbottom Diaries – Lotus 70th Anniversary

2018 marks the 70th anniversary of the Lotus car company, and the occasion was marked with a huge celebration at its factory in Hethel on 29 September. If you have been following Oliver Winterbottom's diary here on the blog, you'll know that he was invited to attend this incredible event. In today's blog, we bring you his account of a truly historic day. Take it away, Oliver!

The day dawned sunny and bright, and I left my home at 8:50am for the five and a half mile drive to the Hethel Engineering Centre. This was the car park for VIP guests arriving in non-Lotus machines. My Google map showed a solid traffic jam from Wymondham so I was a bit pessimistic. The last mile was slow, but I was parked and in the minibus provided for the last half mile by my target time of 9:30am.

Patrick Peal, ex-Lotus and now Chief Executive of the East Anglia Air Ambulance service, was another passenger as we crept up Potash Lane, passing Martin Cliffe, ex-Lotus, now running Omicron Lancia services, who was arriving on foot. In front, Mike Kimberley was making his way in, despite agreeing to meet me at the car park! All is forgiven, Mike. On the way, we passed the beautiful new HQ for Classic Team Lotus, which I understand was finally occupied last week.

Upon arrival, my first call was to Club Lotus. The various Lotus clubs were located on the front factory car park, and a fine sight too. Rows of Lotus Sunbeam's, Carelton's and all varieties of pure Lotus shone in the morning sun.

Just a small fraction of the Lotus Club area

I was making for Club Lotus, as they exhibited my book, A Life in Car Design, taking orders on the day. The event rules prevented actual sales, so it will be dispatching the books over the next few days.

I supplied a sample book and poster to assist Jane Woollestone in her efforts. I understand very successfully.

Immediately I bumped into John Mountain, past electrical engineer who served for many years. We started to walk back towards the test track but stopped at the LotusExcel.net club site, where Woollaston's superb Lotus Elite shone in the sun. We learned that Angus Marshall, stalwart leader of the club, was unable to come due to an electrical fault on his Excel. Not John's fault after nearly 40 years!

Woollaston's Elite 

On my way to the VIP Reception Centre, I found Brian Angus and Geoff Davidson, with wives, filling the pathway. After a brief hello, I suggested trying to meet after the show. As yet, that hasn't happened, which is a shame, as both gentlemen played a significant role in my career.

Upon arrival at the VIP Lounge, close to the ex-wartime Control Tower/Clubhouse, the first person I saw was 'The Ginn'! Malcolm Ginsberg was the PRO in the early 1970s and we haven't met since. Amazingly, he has barely changed! Next was Russell Carr. Russell is the Head of Styling and Design at Lotus, and it was great to meet up again. It was cut short, so I hope we can catch up again in the future. He told me that he posted photographs of the Lotus designers in the studio, but sadly I did not have time to look at them myself!

Andy Tempest, ex-Financial Director, was my next meet, followed by instructions about my interview from Alastair Florance. I was to follow Clive Chapman in being asked questions by Guy Munday, the commentator. I managed a pretty decent plug for my book, and perhaps surprised some by answering the question, what made me most proud, with: Finishing the Opel Vauxhall safety project already 22 months shorter than GM Europe could manage – with the first car on the production line in Luton two weeks early. That was Lotus!

I then returned to the Club Lotus stand, as I promised to be there in person to support the book sales. (These, incidentally, were very good.) I love the enthusiasm of the Lotus followers; I signed a spoiler, an engine bay and had my name on the side of a fine example of the product. Various folk asked for me to pose by their cars, all of which I was very happy to do.

It was now getting past lunchtime, and I returned to the Hospitality Lounge. I was delighted to see Hazel Chapman arrive, 91-years-old, and I sat with her and had a good chat.

One interesting observation was that a number of Chinese attendees were amazed at the noise the Classic Team Lotus racing cars made. These days, Forumla 1 is somewhat quieter!

My next meet was with Van der Koi, the Lotus dealer in Kwinkweerd (love the street name), Lochen, The Netherlands. I was there in May 2011 with Bauke Kooistra, a great enthusiast, to give a talk after a great day at Appeldorn. Although Bauke was at Hethel, I failed to find him – hi Bauke!

My next task was to find the beautiful green Elite shown above. This car now has Mike Kimberley's and my signatures in the engine bay! While admiring this car, three retired ex-Pattern Shop lads came up. They told me that the old skills – and they were as good as any – have now been replaced by computer modelling equipment. Apparently, Lotus still have a traditional timber shaping workshop, but it is only used for production issues. Sad for me – but then I am from the pencil and paper, carve the wood, era.

Throughout the day, there were various demonstrations on the test rack. Geely Lotus had a large grandstand and the VIPs got to view from the old Clubhouse. Clive Chapman had a huge exhibition, but also had an amazing number of Formula 1 cars running. How they could prepare that many, I am amazed. They ranged throughout the whole history of Team Lotus, and were a joy to watch and hear.

Racing cars driving around Hethel – that brought back some memories!

I recall, back in the early 1970's, Formula 1 cars were tested on the old track, driven by the works drivers like Fittipaldi or Peterson. Everyone in the main office would be looking at their watches to time the car as it roared past the front door. If the lap time came down, there would be an audible murmur. Not very good for productivity, but superb for morale!

My next meeting was with Roger Pestle, who lives in the cottage at Ketteringham Hall that was my first daughter's birthplace. He told me he still did odd jobs for Clive's Classic Team Lotus.

Chris Dunster, one of Lotus' longest serving design engineers, was my next reunion. Chris spends most of his time sailing in his retirement, so it was nice to see him on dry land. A few minutes later and Anthony Kimberly, Mike's 'middle' son arrived. "My, how you have grown" seemed appropriate, as I hadn't seen him since he was about 7-years-old – he is now in his 50s.

I needed the toilet, and was surprised at the quality of the VIP temporary facilities. However, it summed up the quality of the whole day to read on a website that the 'ordinary folk' arrangements are way above the normal, flimsy Portaloo's used at open air events. The same website correspondences also praised the quality and price of the food and drink. I think that summed up the atmosphere of the day.

A very rewarding chat was held with Feng Qingfeng, the Chinese CEO of Lotus. I have great sympathy for him, as he does not speak English (but has an efficient interpreter) and is living in a completely new culture. I had sympathy, having experienced the same in reverse when I worked in China. I wished him every success, and have been so impressed with the future outlook for Lotus.

With 1500 Lotus cars and 7000 ticket holding people, it was a very fitting day to celebrate Lotus being in existence for 70 years. I believe that its new caretaker, Geely, will see it safely into the future.

The Chinese have a great respect for the company's history, and the day before the event, announced the creation of a new Heritage centre for Hethel's history and Lotus. This is an interesting reversal of the events back in 1998, when the historic collection of cars was sold.

The attempt to fill the whole 2.5 mile test track with cars nearly worked! What a sight!

This was a day to remember, and with talk of another gathering next year as a possibility, I cannot wait for it.

Thank you Geely, thank you Lotus, and thank you Lotus Forum. It was worth what must have been very hard work.

You can purchase your own copy of A Life in Car Design here, and make sure you keep checking the Veloce blog for the next instalment of Winterbottom's diary!

Goodwood Festival of Speed

This year's iconic festival takes place from the 12th to the 15th of July, and this year's event is extra special, as the festival is celebrating it's Silver Jubilee!

The first festival, held in June 1993, redefined what a car event could be, and, in the years since, it has firmly established itself as the world's greatest celebration of motorsport and car culture. To commemorate this milestone birthday, the Duke of Richmond, the event's founder, will be picking his 25 favourite moments from the first 25 years.

It's not just the festival's anniversary that will be celebrated, as two iconic marques will be commemorating their own significant Jubilee in West Sussex this weekend. The central focus of this year's event will be the Porsche 356, which is celebrating it's 70th anniversary. The 356 was the original rear-engined, rear-wheel-drive sports car of the Stuttgart marque, staring a lineage that survives to this day with the 911. The Central Feature, designed by Gerry Judah, will be erected in front of Goodwood house, making the German marque the first manufacturer in history to be commemorated with the Central Feature for the third time.

Land Rover's Platinum anniversary will also be celebrated at Goodwood, with a parade of 70 vehicles heading up the famous hillclimb. Featuring in this parade will be an original Range Rover, and one of the last Defenders to roll of the production line. 

"It's a great occasion for us to be able to bring two iconic British institutions together in anniversary years. We're honoured to be able to host the Land Rover 70th parade up the hill for our Silver Jubilee." – Duke of Richmond. 

The festival is renowned for attracting the rarest and most exciting road and race cars and motorcycles ever created, with this year being no different. Here are some of the standouts that will be making an appearance this weekend.

Special Edition Ford Mustang GT and Ford Mustang Bullitt

A special edition Ford Mustang GT paying tribute to the US fighter pilots who served in the RAF during World War II will be making it's world debut. This one-of-a-kind Mustang GT takes inspiration from the RAF Eagle Squadrons that flew over the fields of Goodwood nearly 80 years ago, so it's fitting that it makes its first appearance here. This car will be piloted up the hill by world champion Formula Drift driver Vaughn Gittin Jr on Thursday 12 July, and will be on static display throughout the rest of the festival.

Ford Eagle Squadron GT Mustang

Accompanying this unique car is the all new Ford Mustang Bullitt, along with the iconic 1960s original Mustang GT Fastback, made famous by Steve McQueen in the film, Bullitt. Ford revived the Bullitt name with an all-new model launched at this year's Detroit Motor Show, to mark the film's 50th anniversary. Both cars will be taking on the hillclimb over the course of the four-day festival.

Mustang Bullitt '68 and '19

Goldeneye Aston Martin DB5

One of the most famous Bond cars is going to be going up for auction at Bonhams Festival of Speed sale at Goodwood on Friday 13 July. The Goldeneye Aston Martin DB5 is expected to sell for between £1.2 and £1.6 million. When bought by the current owner back in 2001, the car became the most valuable piece of Bond memorabilia ever sold. It has previously been on display at both The National Motor Museum and the Bond in Motion exhibition at Covent Garden.

"The DB5 is the Ultimate Bond car. Every fan remembers Pierce Brosnan tearing through the hills in this car, and it must be up there as one of the most thrilling Bond car chases in history." – Sholto Gilbetson, head of Bonham cars.

Roborace

Roborace will be attempting the first-ever fully driverless hillclimb when the firm's autonomous race car, Robocar, takes on the 1.16-mile track, guided only by automated systems. The vehicle will be tasked with navigating hay bales, flint walls and forests on the Goodwood estate, using a variety of sensors that give it 360-degree machine vision. In addition to this historic run, visitors will also be able to enjoy the hillclimb from the Robocar's point of view, in a custom, fully immersive VR experience in the Roborace booth, located inside Future Lab.

Tesla

The new Tesla Model 3 will make its European and UK debut, when it appears on the Telsa stand alongside the larger Model S Saloon, the Model X SUV and Tesla's home charging Powerwall. The Model 3 is proving to be popular in the States, with around 5000 cars rolling off the line a week – a milestone that was hit at the end June, just meeting Tesla's own quota target for the end of the 2nd quarter for 2018. According to tests carried out by the American Environmental Protection Agency, the Model 3 can cover 310 miles on a single charge. It's estimated that this car will cost around £30,000 when it hits the UK market in a year or so, and that's after the £4500 government grant for zero-emissions vehicles is applied.

All of this, and much more, will be on show at this weekend's festival. It's sure to be a great 25th anniversary for this iconic event!

Land Rover World Record Attempt This Weekend!

2018 is a big year for Land Rover – and Land Rover publications from us – but it may be about to get even bigger with a World Record attempt in the works ...

Land Rover Monthly magazine is partnering with the Billing Off Road Show in a bid to set a new World Record for the Largest Parade of Land Rovers/Range Rovers, at the annual show taking place from the 30th of June to the 1st of July. 

Held by Germany, the current record of 632 was set on the 30th of May this year, in Bad Kissingen, but the organisers of the show, along with the LRM team, are out to bring it back to the UK. The attempt will take place on Saturday the 30th of June at 5pm, with registration on site at 1pm.

2018 marks the 70th anniversary of the invention of the Land Rover, which was created in Britain in 1948 and launched at the Amsterdam Motor Show on the 30th of April that year. 

This World Record attempt is part of the Billing Off Road Show weekend, where people from all around come to drive the Billington off-road tracks and legendary mud run. For further details of the attempt, you can visit its website.

Sarah Arrowsmith, Organiser of the show said:

"This is a momentous year for Land Rover as they turn 70. We want to celebrate it by bringing the record back to Great Britain. Land Rovers are British icons and if anyone should hold this record if should be Great Britain. We are calling on all Land Rover owners to help us smash the German held record."

The rules for the world record attempt state that the vehicles taking part must never be more than two car lengths away from the car in front, that the parade exceeds two miles, that no driver takes a toilet break, and each vehicle must have a Land Rover badge to qualify.

All those that want to take part must register on the day, and pay a small fee of £5, but each participant will receive a plaque to put on the front grille as a memento.

Over the coming months, we have a number of new Land Rover titles coming into stock, including a couple of our highly successful Essential Buyer's Guides – Land Rover Discovery Series 1 1989 to 1998 and Land Rover Discovery Series 1998 to 2004. These easy-to-follow, pocket-sized books are made to help you choose the right car – or motorbike – for you and your budget. Written by marque experts from all over the world, you'll know your in safe hands.

We have three other Land Rover books coming soon, and they cover a range of topics:

Land Rover Design details the personalities involved in the various projects from the late 1940s up to today: the designers, the modellers, and studio engineers. This book is a fitting tribute to the spirit and ethos of Land Rover design and engineering.

Land Rover Emergency Vehicles is a historic and nostalgic look at the role of the Land Rover in the emergency services. The agility and size of these vehicles made them an immediate hit with fire services, and Police forces were attracted to the cross-country ability and versatility of Land Rovers, especially outside of Britain.

Land Rovers in British Military Service is a unique and extensively illustrated book that describes and illustrates British military use. This book is perfect for anyone interested in the coil-sprung Land Rovers that have served – and still serve – with the British armed forces.

Be sure to let us know if you plan on taking part in this World Record attempt, and don't miss all of our great new Landy books!

 

70 years of the Land Rover

At the beginning of the year, we posted a blog listing all the major automotive anniversaries and celebrations that will be taking place over the course of 2018. However, there was one glaringly obvious one missing from the line up, and that's because we were saving it for its own, dedicated post ...

Of course, I'm talking about the 70th anniversary of the Land Rover! First launched at the Amsterdam motor show back in April 1948, the Series I Land Rover was created for no other reason than to provide a stop-gap model to aide sales in the post-war years. This vehicle was first intended to be just for agricultural purposes, and had a box section steel chassis, and aluminium body work – there was an abundance of aluminium surplus from aircraft manufacturing after the war. Over the years, the Land Rover has developed to become so much more than a farmer's mode of transport, becoming a mainstay for the British Army and utilised by a number of different services, from the Police force to the National Trust. Nowadays, there is a whole range of Land Rovers available, such as the Defender, Discovery, Freelander, Range Rover, Range Rover Sport, and Range Rover Evoque. They are just as popular with the rich and famous as they are with your average country farmer – even the Duchess of Cambridge drives a Range Rover!

We have a number of books due to be released over the course of the year to help mark this landmark occasion, but the stand out book has got to be Land Rover Design – 70 years of success. Written by Nick Hull, author of Ford Design in the UK – 70 years of success – this book details the personalities involved in the various projects from the late 1940s up to today: the designers, modellers and studio engineers. It charts the development of Land Rover and Range Rover projects in the UK, particularly those designed in the Gaydon studio that opened in 1996, and is still a key part of Jaguar Land Rover's design resource. From the early days of chalk drawings and wooden models to today's digital renderings and milled clay for the latest Range Rover Evoque, Land Rover's designers and technicians have never been short of creativity. This book tells their story, in their own words, and is a fitting tribute to the spirit and ethos of Land Rover design and engineering.

To coincide with the marque's platinum anniversary, Land Rover are set to unveil a limited-edition high-performance version of the iconic Defender, with up to 150 V8-powered examples re-engineered.

The Defender Works V8 pays homage to the early high-powered engines in both the Series III Stage 1 V8 from 1979, and subsequent Defenders, including the 50th Anniversary Edition, which are highly sought after by enthusiasts and
collectors today. Defender Works V8 is the most powerful and fastest version that Land Rover has ever created. The 5.0-litre naturally-aspirated petrol V8 powertrain produces 405PS and 515Nm of torque (the standard Defender delivered 122PS and 360Nm). The Defender Works V8 will accelerated from 0-60mph in 5.6 seconds, while top speed is increased to 106mph.

Tim Hannig, Jaguar Land Rover Classics Director, said: "It's fitting that we've been able to release the full potential of the iconic Defender, whose much-loved shape remains synonymous with Land Rover, 70 years since is was seen in public for the first time. The idea of reintroducing a V8 Defender was something we were discussing as far back as 2014, when we were still building the Defender in Solihull. We knew the demand was there for a powerful and fast Defender; the Land Rover authenticity is the ultimate finishing touch for discerning clients purchasing these collector's edition Defenders."

The V8 powertrain will be fitted to 150 specially-selected and re-engineered Defenders for the 70th Edition, complemented by an eight-speed ZF automatic transmission with sport mode, uprated brakes, and handling kit (springs, dampers and anti-roll bars), plus exclusive 18-inch diamond-turned Sawtooth alloy wheels and 265/65 R18 all-terrain tyres. Eight standard body colours include two satin finishes – contrasting with Santorini Black roof, wheel arches and front grille – finished with machined aluminium door handles, fuel filler cap and Defender bonnet lettering. A comprehensive lighting upgrade includes bi-LED headlamps. Full Windsor Leather interior trim covers the dashboard, door panels, headlining and Recaro sports seats. Land Rover Classic's own Classic Infotainment System is also fitted. Both 90 and 110 wheelbase Defender Works V8 derivatives will be available to purchase soon from Land Rover Classic, including power upgrades for the TDCi diesel, fast-raid suspension, and braking kits.

There are a number of events that will be taking place, hosted by Land Rover and other motoring organisations, in order to celebrate 70 years of the marque. First on Land Rover's calendar is a unique restoration project, featuring one of the original launch vehicles from the 1940s!

For years the whereabouts of this particular launch car was a mystery. Last on the road in the 1960s, it went on to spend 20 years in a Welsh field, before being brought with every intention of a restoration that never happened. Having spent a fair amount of time sitting dilapidated in someone's garden, it turned up just a few miles outside of Solihull, where the Land Rover was first built – what a surprise to find it had made its way back home!

Image courtesy of Land Rover

The team at Jaguar Land Rover Classic will follow a dedicated process to restore the launch vehicle, which has lots of special features that are unique to the 48 pre-production Land Rovers that were made prior to the mass production run, which includes thicker aluminium body panels, a galvanised chassis and a removable rear tub. The patina of its components will be preserved, including the original Light Green paint applied in 1948.

Come summer time, this year's Classic & Supercars Show will have the Land Rover's 70th anniversary as the main focus of the event. Taking place on the 15th of July, this prestigious charity event will pay homage to this iconic piece of British history.

"Land Rovers, for me, signify the best of British and I'm looking forward to seeing the range from 1948 Series I to the very latest Range Rovers all on display," says Classic & Supercars Show Chairman, Nigel Young.

Needless to say, there will be plenty to keep Land Rover fans entertained over the course of 2018! And I'm sure we will be posting much more about this iconic marque through the year, so keep an eye out on our blog, Facebook, Twitter and On The Grid newsletter!