Wednesday, 27 June 2018

Land Rover World Record Attempt This Weekend!

2018 is a big year for Land Rover – and Land Rover publications from us – but it may be about to get even bigger with a World Record attempt in the works ...

Land Rover Monthly magazine is partnering with the Billing Off Road Show in a bid to set a new World Record for the Largest Parade of Land Rovers/Range Rovers, at the annual show taking place from the 30th of June to the 1st of July. 

Held by Germany, the current record of 632 was set on the 30th of May this year, in Bad Kissingen, but the organisers of the show, along with the LRM team, are out to bring it back to the UK. The attempt will take place on Saturday the 30th of June at 5pm, with registration on site at 1pm.

2018 marks the 70th anniversary of the invention of the Land Rover, which was created in Britain in 1948 and launched at the Amsterdam Motor Show on the 30th of April that year. 

This World Record attempt is part of the Billing Off Road Show weekend, where people from all around come to drive the Billington off-road tracks and legendary mud run. For further details of the attempt, you can visit its website.

Sarah Arrowsmith, Organiser of the show said:

"This is a momentous year for Land Rover as they turn 70. We want to celebrate it by bringing the record back to Great Britain. Land Rovers are British icons and if anyone should hold this record if should be Great Britain. We are calling on all Land Rover owners to help us smash the German held record."


The rules for the world record attempt state that the vehicles taking part must never be more than two car lengths away from the car in front, that the parade exceeds two miles, that no driver takes a toilet break, and each vehicle must have a Land Rover badge to qualify.

All those that want to take part must register on the day, and pay a small fee of £5, but each participant will receive a plaque to put on the front grille as a memento.

Over the coming months, we have a number of new Land Rover titles coming into stock, including a couple of our highly successful Essential Buyer's Guides – Land Rover Discovery Series 1 1989 to 1998 and Land Rover Discovery Series 1998 to 2004. These easy-to-follow, pocket-sized books are made to help you choose the right car – or motorbike – for you and your budget. Written by marque experts from all over the world, you'll know your in safe hands.

We have three other Land Rover books coming soon, and they cover a range of topics:

Land Rover Design details the personalities involved in the various projects from the late 1940s up to today: the designers, the modellers, and studio engineers. This book is a fitting tribute to the spirit and ethos of Land Rover design and engineering.

Land Rover Emergency Vehicles is a historic and nostalgic look at the role of the Land Rover in the emergency services. The agility and size of these vehicles made them an immediate hit with fire services, and Police forces were attracted to the cross-country ability and versatility of Land Rovers, especially outside of Britain.

Land Rovers in British Military Service is a unique and extensively illustrated book that describes and illustrates British military use. This book is perfect for anyone interested in the coil-sprung Land Rovers that have served – and still serve – with the British armed forces.


Be sure to let us know if you plan on taking part in this World Record attempt, and don't miss all of our great new Landy books!