Tuesday, 29 August 2017

Reviews: Ford Design in the UK

Our recent release of Nick Hull's Ford Design in the UK is already proving to be popular, for customers and reviewers alike. The book charts the history of the company's design work in the UK, from the early days of Ford in Dagenham, right up until the latest generation of the Ford Transit, last year.

Veloce recently received a number of reviews from various different motoring publications, dedicated to both Ford and cars in general, and the ones we've seen so far are singing Nick's praises. Here are a few snippets to read, so you can judge for yourselves ...

"This book, an in depth- history of Ford's Dunton design operations, is long overdue. Author Nick Hull hasn't merely produced a catalogue, but a vital document made possible by his extensive car-design  connections. Classic designs like the Capri and Escort finally have their authors identified, early struggles for autonomy with Ford's American management are remembered, and everyone involved is interviewed ... It's the sheer richness of the previously untold stories that makes the book ... The quality and depth of Hull's storytelling is superb, and it's illustrated throughout with previously-unseen photos. We've already used it several times for research, which says an awful lot."
Classic Car.

"With a foreword by Chris Svensson (Ford's design director for the Americas) this is a great tribute to Ford UK, and especially the tireless efforts at Dunton since its foundation in '67 ... [It has] a huge wealth of illustrations including everything from team photos to styling sketches ... [It] goes to great efforts to show the human side to an important motoring past."
Classic & Sports Car.

If these reviews have piqued you interest, and you want to read Hull's book for yourself, then you can buy your copy here.

 Ford Design in the UK

  • V4986 
  • Hardback
  • 25x25cm 
  • £45 
  • 225 pages
  • 330 pictures 
  • ISBN: 978-1-845849-86-3 
  • UPC: 6-3684704986-7